Develop and design the customer experience from the ground up

Is your company missing a defined brand platform? No problem, we're here to help you build a strong and strategic foundation. Together, we develop a clear vision, distinct positioning, and a forward-driving brand strategy. We map the customer journey, establish direction, and create an actionable plan designed to deliver measurable results. Simultaneously, we ensure the consistency and quality of your visual identity, aligning design, messaging, and tone of voice across all channels.

Produce high-quality images and graphics that align seamlessly with your visual identity. I offer photography and editing services for product shots, lifestyle imagery, and situational visuals for advertising, websites, and social media. Through a thoughtful blend of video, photography, and copy, we help bring your brand story to life in a compelling and cohesive way.

A website is often the first impression a potential customer gets of a business — and in today's digital landscape, it's crucial that that impression is both professionally and strategically designed to generate leads. A professional website signals credibility, quality and trust. It reflects the company's brand and creates a user experience that feels thoughtful, easy to navigate and tailored to the needs of the target audience. But appearance is only part of the whole. In order for the website to truly contribute to the business, a clear focus on lead generation is required. This means that every part of the page, from structure and content to design and functionality, is optimized to capture the visitor's interest and convert it into tangible contacts. Thoughtful call-to-actions, forms, content offerings, and a smooth user journey are all important components of this work. A lead-generating website also serves as a central hub in the company's digital marketing. It binds traffic from social media, email campaigns, ads and SEO, and transforms it into measurable business opportunities. In a competitive market, just being visible online isn't enough, you need a digital platform that actively works for you. A professional, strategically built website will help you grow.

As a product owner, you know that the user experience is critical to driving the business forward. I help you develop digital products and services with a design-driven process that connects business benefits with actual user needs. Together, we create a clear concept and a smooth user flow throughout the customer journey, leading to more satisfied users, increased conversions and stronger confidence in the product. With experience from agile teams and roles in UX, service design and interface design, I can quickly contribute where it is needed most, from insight to solution.